BARCELONA – February 24, 2019 – The BlackBerry® KEY2 smartphone was recently named a winner of this year’s iF DESIGN AWARD, a world-renowned design prize, and now TCL Communication is unveiling an all-new version of the award-winning BlackBerry KEY2 at Mobile World Congress 2019 with the introduction of the exclusive BlackBerry KEY2 Red Edition. Featuring the iconic BlackBerry physical keyboard and loaded with BlackBerry Limited’s best security and privacy enhancements, this refreshed BlackBerry-branded smartphone variant builds on BlackBerry KEY2’s iconic features with an exciting new design inspired by premium precision and performance. This newest addition to TCL’s range of BlackBerry-branded smartphones comes in a deep red Series 7 Aluminum frame, with black accents covering the textured back and the keys, helping create one of the most unique smartphones available today.
“We always appreciate the opportunity to respond to our customers when they ask for an exclusive device variant – which is why we offered the BlackBerry KEYone Black Edition – and now we can respond again with the BlackBerry KEY2 Red Edition which offers a fresh take on our award-winning BlackBerry KEY2 smartphone,” said Francois Mahieu, Global Managing Director for BlackBerry Mobile at TCL Communication. “With added styling and increased memory, this limited edition BlackBerry-branded smartphone offers a distinct experience while putting a premium on reliability, productivity and security”
““In today’s hyperconnected world, people need devices that they can trust for security and data privacy,” said Alex Thurber, Senior Vice President and GM of Mobility Solutions at BlackBerry. “With a hardened Android operating system and software that alerts you when apps access your data, the BlackBerry KEY2 Red Edition is a stylish workhorse built with the highest-security standards in mind.”
The all-new, beautifully crafted BlackBerry KEY2 Red Edition is powered by Android™ and includes support for popular features like Google™ Lens and Google Pay™, and comes with the recently introduced Google™ Assistant profile in the Convenience Key. With the Google Assistant profile in the Convenience Key, it’s now easier than ever to manage tasks, plan your day, make a phone call, send a message or control your home IoT devices. It also features a dual rear camera and the popular Speed Key, while packing some extra performance with 6GB of memory and 128GB of storage. The limited Red Edition will also launch with a Hub+ software refresh which includes a new Action bar added to the bottom of the Hub+ applications – improving ergonomics by giving users quick access to primary features like search, sort, and compose. The essential productivity suite has also received a UX update giving both BlackBerry® Hub and the BlackBerry® Calendar a more modern and stylized look.
BlackBerry KEY2 Red Edition will be available in select markets across North America, Europe, Middle East and Asia starting at £699/$749/€779, and will also include a special edition set of red BlackBerry-branded earbuds. Also, starting today the BlackBerry KEY2 Red Edition is available for pre-order across Europe on the official BlackBerry Mobile online store.
To see all the latest mobile devices from TCL Communication – including the BlackBerry KEY2 Red Edition – during Mobile World Congress 2019, please visit our booth at the Fira Gran Via, Hall 3, Stand 3D11.
About TCL Communication
TCL Communication Technology Holdings Limited (TCL Communication) designs, manufactures and markets an expanding portfolio of mobile devices and services worldwide through a comprehensive, multi-brand portfolio that includes TCL, Alcatel, BlackBerry and Palm branded products. The company’s portfolio of products are currently sold in over 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific. Incorporated in Hong Kong, TCL Communication operates its own manufacturing in China with additional R&D centers worldwide. For more information, please visit www.tclcom.com.
TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. Alcatel is a trademark of Nokia used under license by TCL Communication.
Trademarks, including but not limited to BLACKBERRY and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, used under license, and the exclusive rights to such trademarks are expressly reserved. All other trademarks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.
Palm is a trademark owned by TCL Communication and under license by Palm Ventures Group through Wide Progress Global.