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BLACKBERRY® KEY2 LE OFFICIALLY ANNOUNCED AT IFA 2018

By | Press Release

BERLIN – AUGUST 30, 2018 – TCL Communication, a leading global smartphone manufacturer and BlackBerry®-branded licensing partner, has today unveiled its newest BlackBerry smartphone – the BlackBerry KEY2 LE. This newest addition to the BlackBerry KEY series smartphone lineup offers three colors variants – Slate, Champagne and Atomic – while keeping with the BlackBerry KEY2 design evolution which includes minimized screen bezels and redesigned chassis for a more modern look and feel. It also comes with the recently introduced Speed Key for a more customized universal shortcut experience, and in addition to its AndroidTM operating system, includes support for popular features like the GoogleTM Assistant, GoogleTM Lens and Google PayTM.

The BlackBerry KEY2 LE will be available for purchase in markets globallyi – including Germany, the U.K., France, UAE, Canada and the U.S. – beginning next month with the suggested retail price starting at $399 USD / €399 EUR / £349 GBP / $519 CAD for the 32GB storage variant and $449 USD / €429 EUR / £399 GBP / $579CAD for the 64GB storage variant.

“Today’s smartphones try to offer a one size fits all solution, but that is no longer realistic when we have a global marketplace as diverse as we have today,” said Alain Lejeune, Senior Vice President, TCL Communication & President, BlackBerry Mobile. “But this is why we focus on making modern BlackBerry smartphones like KEY2 LE, to stand out and deliver a great experience for everyday communication, with access to all the features, connectivity and applications our customers expect.”

“The BlackBerry KEY2 LE brings a fresh new personality to TCL Communication’s BlackBerry KEY2 portfolio that includes all the security features that make BlackBerry phones the world’s most secure AndroidTM smartphones,” said Alex Thurber, Senior Vice President and General Manager of Mobility Solutions at BlackBerry. “With this new addition to their product lineup, the KEY2 LE keeps the iconic BlackBerry styling while offering an accessible entry point for our fans around the world to enjoy a modern BlackBerry smartphone.”

PURPOSEFUL DESIGN FOR THE MODERN COMMUNICATOR

Capturing the balance between iconic BlackBerry design and modern elements, the BlackBerry KEY2 LE features a lightweight polycarbonate frame and a newly designed soft textured back that provides better in-hand grip to prevent drops. It also includes a Full-HD, 2.5D display and will be available in three exciting accent color options: Slate, Champagne and Atomic. With similar BlackBerry KEY series dimensions, the BlackBerry KEY2 LE is both thinner and lighter, and boasts a redesigned keyboard with keys that are nearly 10 percent larger than those featured on the BlackBerry KEYone. Designed for accuracy and precision, the physical keyboard includes the Speed Key that enables shortcut access to a number of functions on your device at any time, without having to return to the home screen or search in an app folder to access the apps, contacts and functions you use and communicate with most. The Speed Key is complimented by 52 customizable shortcuts, so you can program each key to instantly bring up the contacts and apps you use most.

A dual rear camera (13MP+5MP) with great new capture experiences that include Portrait mode is also featured on the BlackBerry KEY2 LE. This is complemented by an 8MP front camera that comes with LCD flash and new capture modes like Wide Selfie (selfie panorama) and Face Beauty, which offers new selfie capture enhancements. You can also learn more about the world around you with Google LensTM camera integration, which can help you quickly access more information on landmarks, buildings, books and more simply by pointing your camera at the object.

ENHANCED PRIVACY YOU CONTROL

Now you can take personal control of your smartphone privacy with features like Locker that allow you to manage what information is shared in the cloud, like your photos and documents. Locker provides a personal space on the device where you can store apps you want to keep private along with sensitive documents and photos. Firefox FocusTM, the privacy browser by Mozilla®, is also included so you can avoid trackers and automatically delete your browsing session when the app is closed. The BlackBerry KEY2 LE also includes the refreshed DTEKTM by BlackBerry application that brings new scanning features for proactive security checks to easily identify and mitigate potential security risks, such as unwanted data access by a downloaded application on your smartphone. And a commitment to monthly AndroidTM security updates means you’ll always be protected from the latest threats.

PRODUCTIVITY YOU CAN ONLY FIND IN A BLACKBERRY SMARPTHONE

With the BlackBerry KEY2 LE, you have all the features you need to manage your work, travel, and personal life on the go. This includes support for dual personal accounts and business ready software that makes it easier to manage all aspects of your life. Dual account management is built in to enable you to separately manage both personal and professional social media profiles on apps like Facebook® and InstagramTM, and on the dual SIM variant of the BlackBerry KEY2 LE, you can also have dual WhatsApp® and other accounts that require unique numbers. It also comes loaded with BlackBerry® Hub which brings all your messages into one consolidated place – including emails, texts and messages from almost any social media account, including WhatsApp®.

POWER TO GET YOU THROUGH THE DAY

Delivering the power and performance expected from a BlackBerry smartphone, the BlackBerry KEY2 LE comes with 4GB of memory and in both 32GB and 64GB storage variants – with both offering expandable storage MicroSD support. It is powered by a Qualcomm® SnapdragonTM processor and an efficient battery that offers up to 22 hours of mixed use to get you through the busiest of days and often into the next day. In addition, the BlackBerry KEY2 LE features Qualcomm Quick Charge® 3.0, enabling up to a 50 percent charge in about 36 minutes – enough power to get you through a normal work day. The BlackBerry KEY2 LE also comes with a Boost mode charging and contextual battery reminder which will learn from your daily charging habits and calendar appointments to recommend when to charge so you have the battery power you need when you need it most.

For more information about the all-new BlackBerry KEY2 LE and to register to receive the latest BlackBerry Mobile news and updates, please visit www.BlackBerryMobile.com.

About TCL Communication
TCL Communication Technology Holdings Limited (TCL Communication) designs, manufactures and markets an expanding portfolio of mobile and internet products and services under three key brands – TCL, Alcatel and BlackBerry – with its portfolio of products currently sold in over 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific. Incorporated in Hong Kong, TCL Communication operates nine R&D centers worldwide, employing thousands across the globe. For more information, please visit www.tclcom.com.

TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. Alcatel is a trademark of Nokia used under license by TCL Communication.

Trademarks, including but not limited to BLACKBERRY and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, used under license, and the exclusive rights to such trademarks are expressly reserved. All other trademarks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.

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Media Contacts:
Jason Gerdon
Email: jason.gerdon@blackberrymobile.com

Camille Gere
Email: c.gere@blackberrymobile.com

BLACKBERRY KEY2: AN ICON REBORN

By | Press Release

This all-new BlackBerry smartphone brings together iconic BlackBerry features with new experiences that include a dual-rear camera, more intelligent keyboard and improved privacy controls

NEW YORK – JUNE 7, 2018 – Today, TCL Communication, a leading global smartphone manufacturer and BlackBerry-brand licensing partner, is introducing the world to the most advanced BlackBerry® smartphone yet with the debut of the BlackBerry® KEY2. Featuring an iconic BlackBerry physical keyboard and loaded with BlackBerry Limited’s best security and privacy enhancements, this all-new BlackBerry smartphone packs a number of features that are firsts for any BlackBerry smartphone. Running the latest Android™ 8.1 Oreo operating system, the BlackBerry KEY2 is the first ever BlackBerry smartphone to feature a dual-rear camera. It also includes the introduction of Speed Key, a universal shortcut key that now makes it possible to instantly access the apps, contacts and functions you use most from anywhere on your device at any time.

The BlackBerry KEY2 will begin shipping globally beginning this month with the suggested retail price starting at $649 USD / €649 EUR / £579 GBP / $829 CAD.

“Although there are many different smartphones for consumers to choose from today, most tend to offer very similar experiences without much distinction from one to the next,” said Alain Lejeune, Senior Vice President, TCL Communication & President, BlackBerry Mobile. “With the introduction of BlackBerry KEY2, we’ve created a distinct smartphone that captures all the traits that have made BlackBerry smartphones iconic, while introducing new innovations and experiences that not only make this one of the best devices for security and privacy, but also the most advanced BlackBerry smartphone ever.”

“BlackBerry phones are the world’s most secure Android smartphones. We design them for security from the inside out and we’re proud to partner with TCL Communication on the launch of their all-new BlackBerry KEY2,” said Alex Thurber, SVP and GM of Mobility Solutions at BlackBerry. “BlackBerry has been iterating and perfecting our approach to mobile security for decades, and we’re excited to have this new genuine, modern BlackBerry smartphone available for our fans around the world to enjoy.”

ICONIC DESIGN AND REDESIGNED INTELLIGENT KEYBOARD

Beautifully crafted and deliberately designed for today’s modern smartphone user, the BlackBerry KEY2 represents a clear step forward in the KEY product series, bringing together premium materials and refined details in this all-new BlackBerry smartphone. Starting with an elegant Series 7 aluminum frame for added durability, this continuous frame design offers a cleaner look and feel while increasing strength. The soft touch back has been updated as well with a new diamond pattern that adds to the premium design while also adding more grip and comfort. BlackBerry KEY2 has a redesigned intelligent keyboard as well as a 4.5-inch touch display which offers increased scratch resistance and creates a more seamless design and edge to edge look.

The evolved keyboard has been thoughtfully crafted to make on the go typing more immediate and effortless, while also adding new functionality that sets a BlackBerry smartphone apart from the rest. Key height on the BlackBerry KEY2 has been increased by 20 percent for a more comfortable and accurate typing experience, and includes new matte key finish and fret design for optimized key spacing. It also includes in-keyboard fingerprint with updated mechanics for an improved tactile response and a more convenient user experience.

There is a new key added to the BlackBerry keyboard with the addition of Speed Key, enabling shortcut access to a number of functions on your device at any time. No longer do you have to return to the home screen of your smartphone or search in an app folder to access the apps, contacts and functions you use and communicate with most. Just press Speed Key along with any of your customizable 52 shortcuts to instantly access your frequently used apps, call a favorite contact, or access other immediate functions; saving valuable little moments throughout the day. This all-new BlackBerry smartphone continues the KEY series keyboard legacy of supporting flick typing for faster messaging using predictive text that learns as you type as well as acting as a trackpad to quickly scroll through emails, web pages and more for a more intuitive mobile reading and browsing experience.

THE MOST ADVANCED BLACKBERRY SMARTPHONE EVER

Delivering power and performance for getting more done, the BlackBerry KEY2 offers up to two days
battery life, 6GB of memory and in both 64GB and 128GB storage variants – with both offering expandable storage MicroSD support, making this the most advanced BlackBerry smartphone ever. Powered by a Qualcomm® Snapdragon™ processor, the BlackBerry KEY2 gives users all the power they need to get more done wherever the road takes them. In addition to Qualcomm® Quick Charge™ 3.0 and the BlackBerry KEY2 adds a new Smart Battery Experience that will learn from your daily charging habits and recommend when to charge up so you have enough battery life to make it through that next meeting, flight or event.

The BlackBerry KEY2 also features a more impressive BlackBerry camera experience with the introduction of the first dual-rear camera on a BlackBerry smartphone. These dual 12MP cameras bring an improvement in auto white balance, faster auto focus, improved image stabilization and new photo capture experiences never before available on a BlackBerry smartphone. The BlackBerry KEY2 also introduces new capture modes, like Portrait Mode and Optical Superzoom. With Portrait Mode, users can now capture beautiful portrait photos creating more dramatic and professional looking images. In addition, Optical Superzoom makes it possible to capture better photos with greater details; even from further away. And Superzoom uses multi-frame capture to reduce noise on zoomed photos with a seamless user experience that only presents the very best image. BlackBerry KEY2 also integrates Google Lens, so now you can more quickly and easily search and get more information on things like book reviews simply by capturing a picture of the book’s cover, get landmark details and much more.

ENHANCED PRIVACY AND SECURITY YOU CAN CONTROL

Like all BlackBerry smartphones, the BlackBerry KEY2 includes enhanced security and privacy features right from the start. From a hardened operating system to BlackBerry’s proprietary technique for establishing a hardware root of trust adding security keys to the processor, the BlackBerry KEY2 is the most secure Android smartphone. It comes preloaded with DTEK™ by BlackBerry application that removes the complexity of security by providing an ‘at a glance’ security meter. This shows the overall security rating of your device, and provides a simple way to view how apps may be accessing your data and manage app permissions. So now you can easily see and manage how your downloaded apps access your personal mobile data such as your location, access to your camera, microphone and more, with active controls over your mobile privacy and safety. The DTEK™ by BlackBerry app now includes the new Proactive Health check feature, which enables you to scan your device and receive instant feedback on potential vulnerabilities and security optimizations.

Locker has also been improved to offer even greater personal privacy and control over your content. With features like private folders for documents and photos so they don’t get uploaded to the cloud and Firefox Focus, the privacy browser by Mozilla, for when you don’t want your web browsing session tracked, Locker is all about personal privacy control. This pre-loaded privacy application can only be accessed with your fingerprint or password, helping store and protect sensitive user data, apps and content such as photos and downloaded files.

The BlackBerry KEY2 is also part of the Google-led Android Enterprise Recommended program aimed at helping businesses select the best Android smartphone for their organization. With the Android Enterprise Recommended BlackBerry KEY2, business users can buy with confidence knowing they’re getting the most secure Android smartphone experience possible. This means meeting elevated requirements established and validated by Google, including timely security updates (which BlackBerry Mobile provides monthly), business-ready hardware features and at least one major OS update. BlackBerry KEY2 also supports Android zero-touch enrollment, making it seamless for large organizations to deploy and manage their corporate-owned mobile devices.

AN ANDROID SMARTPHONE EXPERIENCE UNLIKE ANY OTHER

The BlackBerry KEY2 pairs the best of Android™ 8.1 Oreo with an iconic smartphone experience you can find only in a BlackBerry smartphone. With access to millions of apps in the Google Play™ store and built-in experiences like Google Assistant and Google Lens, the BlackBerry KEY2 is the modern BlackBerry smartphone you’ve been waiting for. It also has the enhanced Convenience Key, making it easier to access your most-used apps with custom profiles for at home, in the car, in a meeting or on the go.

For more information about the all-new BlackBerry KEY2 and to register for pre-order updates, please visit www.BlackBerryMobile.com.

About TCL Communication
TCL Communication Technology Holdings Limited (TCL Communication) designs, manufactures and markets an expanding portfolio of mobile and internet products and services under three key brands – TCL, Alcatel and BlackBerry – with its portfolio of products currently sold in over 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific. Incorporated in Hong Kong, TCL Communication operates nine R&D centers worldwide, employing thousands across the globe. For more information, please visit www.tclcom.com.

TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. Alcatel is a trademark of Nokia used under license by TCL Communication.

Trademarks, including but not limited to BLACKBERRY and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, used under license, and the exclusive rights to such trademarks are expressly reserved. All other trademarks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.

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Media Contacts:
Jason Gerdon
Email: jason.gerdon@blackberrymobile.com

Camille Gere
Email: c.gere@blackberrymobile.com

Get Down to Business with The BlackBerry KEYone and BlackBerry Motion – Officially Verified as Android Enterprise Recommended

By | Press Release

IRVINE, Calif. – February 21, 2018 – Security. Privacy. Reliability. Productivity. These are critical features that enterprise smartphone users demand and can be found in the Android Enterprise Recommended BlackBerry KEYone and BlackBerry Motion from TCL Communication. The need for greater mobile security is now more important than ever, and more enterprises are choosing the flexibility of Android for their organizations. With the all-new Google-led Android Enterprise Recommended program, businesses large and small now have the confidence in selecting, deploying and managing Android devices such as BlackBerry KEYone and BlackBerry Motion to meet their needs.

“It is an honor to have BlackBerry KEYone and BlackBerry Motion among the first smartphones validated as part of the Android Enterprise Recommended program,” said Alain Lejeune, Global General Manager for TCL Communication’s BlackBerry Mobile Division. “This is an important part of our portfolio growth and another step we’re taking to ensure our modern, Android-powered BlackBerry smartphones set the bar for an enterprise-ready, secure mobile experience.”

“Security is paramount in today’s Enterprise of Things,” said Alex Thurber, SVP and GM of Mobility Solutions at BlackBerry. “Together with TCL Communication, we’re proud to provide businesses around the world with the most secure Android smartphones that spur productivity with features employees want.”

With the Android Enterprise Recommended BlackBerry KEYone and BlackBerry Motion, business users can buy with confidence knowing they’re getting the most safe and secure Android smartphone experience possible. This means these Androidpowered smartphones meet elevated requirements established and validated by Google, which will include timely security updates (which BlackBerry Mobile provides monthly), business-ready hardware features and at least one major OS update. The BlackBerry KEYone and BlackBerry Motion will also support zero-touch enrollment with the forthcoming Android 8.0 Oreo™ update expected later this springi.

For more information about the Android Enterprise Recommended BlackBerry Mobile smartphones from TCL Communication, please visit www.BlackBerryMobile.com.

About TCL Communication

TCL Communication Technology Holdings Limited (TCL Communication) designs, manufactures and markets an expanding portfolio of mobile and internet products and services under three key brands – TCL, Alcatel and BlackBerry – with its portfolio of products currently sold in over 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific. Incorporated in Hong Kong, TCL Communication operates nine R&D centers worldwide, employing thousands across the globe. For more information, please visit www.tclcom.com.

TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. Alcatel is a trademark of Nokia used under license by TCL Communication.

Trademarks, including but not limited to BLACKBERRY and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, used under license, and the exclusive rights to such trademarks are expressly reserved. All other trademarks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.

###

Media Contacts:
Jason Gerdon
Email: jason.gerdon@blackberrymobile.com

Camille Gere
Email: c.gere@blackberrymobile.com


iTiming and availability of this update will depend on carrier policy and schedule

Award-Winning BlackBerry® KEYone Available at Sprint

By | Press Release

OVERLAND PARK, Kan. and IRVINE, Calif. – July 13, 2017 – TCL Communication, a leading global smartphone manufacturer and global smartphone licensing partner of BlackBerry Limited, is today announcing that Sprint (NYSE: S) will be the first carrier in the U.S. to offer the award-winning BlackBerry KEYone. This all-new BlackBerry smartphone will officially be on-sale beginning tomorrow, July 14, at www.sprint.com or by calling 1-800-Sprint1 for 18 monthly payments of $22.00 (SRP – $528 USD)¹. It will also be available at Sprint stores across the country later this month.

“This is a highly anticipated launch as we partner with Sprint who is among the first U.S. carriers to offer the award-winning BlackBerry KEYone,” said Steve Cistulli, President and General Manager of TCL Communication, North America. “Expanding the availability of the BlackBerry KEYone is a significant milestone for BlackBerry Mobile, furthering our commitment to offer the best in mobile security and a distinctly different communication experience to customers across the U.S.”

“BlackBerry has a long-standing reputation for providing one of the most accurate and easy-to-use keyboards and incredible security features,” said Roger Sole, Sprint Chief Marketing Officer. “We are pleased to bring BlackBerry back into our device portfolio and we believe the BlackBerry KEYone will be a hit with our customers. It pairs perfectly with Unlimited Freedom, giving Sprint customers the convenience of unlimited data on an incredibly powerful and security-conscious smartphone.”

BLACKBERRY KEYONE PRODUCT HIGHLIGHTS

  • Built to last with a durable and sleek aluminum frame with a soft textured back for extra grip. Includes a 4.5-inch touch display featuring impact offering the best in resilience and durability.
  • Reimagined communication experience thanks to an innovative Smart Keyboard that allows you to set up to 52 customizable shortcuts and transform each letter key for quick access to your favorite apps and most important contacts. Includes the world’s first keyboard-embedded fingerprint sensor conveniently located in the spacebar and provides added device security and convenience.
  • Distinct BlackBerry smartphone powered by Android, with the familiarity and functionality of Android™ 7.1 Nougat giving users access to the entire Google Play™ store and over one million apps.
  • Includes the largest battery (3505mAh) ever found in a BlackBerry smartphone, offering up to 26+ hours of mixed use, and Qualcomm® Quick Charge™ 3.0 technology enables up to 50 percent charge in roughly 36 minutes.
  • Pre-loaded with DTEK™ by BlackBerry, offering constant security monitoring and protection of your operating system and apps by letting you know when your privacy could be at risk and how you can take action to improve it. The BlackBerry KEYone will also receive regular monthly Android security updates, ensuring you have the safest and securest Android smartphone experience.
  • Features a 12MP rear camera with an industry leading camera sensor (Sony IMX378) that captures sharp, crisp photos in any light. The wide aperture lens with large 1.55μm pixels and dual-tone flash ensures your photos will have superior color and clarity.
  • At the core of this new BlackBerry smartphone is the Qualcomm Snapdragon 625 mobile platform with the Qualcomm® Adreno™ 506 GPU. This means BlackBerry KEYone users will enjoy a powerful combination of optimized battery efficiency and usage, plus fast LTE speeds for super-fast file sharing.

For more information and additional details on the BlackBerry KEYone, please visit www.BlackBerryMobile.com.

BLACKBERRY KEYONE PRODUCT HIGHLIGHTS

For a limited time, when a customer switches to Sprint, they can get four lines of unlimited data, talk and text for $22.50 per month per line with Unlimited Freedom². Plus for a limited time, your fifth line is free! This offer includes HD streaming for videos, gaming and music enjoyment and 10GB/month per line of mobile hotspot data.

Unlimited Freedom is the nation’s best value for unlimited among U.S. national carriers. T-Mobile charges extra for these HD and mobile hotspot perks. Verizon and AT&T unlimited plans cost 50 percent more³

For more information on Sprint’s Unlimited Freedom, visit sprint.com/unlimited or your local Sprint store.

ABOUT TCL COMMUNICATION

TCL Communication Technology Holdings Limited (TCL Communication) designs, manufactures and markets an expanding portfolio of mobile and internet products and services worldwide under three key brands – TCL, Alcatel and BlackBerry. With a portfolio of products currently sold in over 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific, TCL Communication ranks as a top-10 global smartphone manufacturer by IDC. Incorporated in Hong Kong, TCL Communication operates nine R&D centers worldwide, employing thousands across the globe. For more information, please visit TCL Communication’s website.

TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. Alcatel is a trademark of Nokia used under license by TCL Communication.

Trademarks, including but not limited to BLACKBERRY and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, used under license, and the exclusive rights to such trademarks are expressly reserved. All other trademarks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.

Qualcomm, Snapdragon and Adreno are trademarks of Qualcomm Incorporated, registered in the United States and other countries. Quick Charge is a trademark of Qualcomm Incorporated. Qualcomm Snapdragon, Qualcomm Adreno and Qualcomm Quick Charge are products of Qualcomm Technologies, Inc.

ABOUT SPRINT

Sprint (NYSE: S) is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served 59.7 million connections as of March 31, 2017, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Sprint has been named to the Dow Jones Sustainability Index (DJSI) North America for the past five years. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprintand www.twitter.com/sprint.

Media Contact:

Jason Gerdon – TCL Communication, North America
Email:
 PR@TCTUSA.com

Michelle Leff Mermelstein – Sprint
Email:
 Michelle.Leff@Sprint.com 

¹ Mo. lease pymt. excl. taxes. Req. credit approval & qualifying plan. Restrictions apply.

² Savings until 6/30/18; then $60/mo. for line 1, $40/mo. for line 2 and $30/mo. lines 3-5. Includes unlimited talk, text and data. Streams video at up to HD 1080p, music at up to 1.5Mbps, gaming at up to 8Mbps. Data deprioritization during congestion. Pricing shown with$5/month AutoPay discount applied within two invoices. Taxes, surcharges and restrictions apply.

³ Savings compared to advertised unlimited rates for 4 lines as of 7/7/17. Carrier features and international options differ. See carrier sites for details.

The BlackBerry® KEYone will be available beginning May 31 in the U.S. from Amazon and Best Buy

By | Press Release

IRVINE, Calif. – May 30, 2017 – Today, TCL Communication, a leading global smartphone manufacturer and global smartphone licensing partner of BlackBerry Limited, is announcing that the award-winning BlackBerry KEYone will officially be on-sale in the U.S. beginning tomorrow, May 31. Available online from Amazon, this all-new BlackBerry smartphone will also be available at select Best Buy stores and online at BestBuy.com for $549.99 USD.

The BlackBerry KEYone will be available in two unlocked variants for U.S. customers, optimized for GSM networks such as AT&T and T-Mobile, as well as a CDMA variant optimized for Verizon network support – with the CDMA variant available via Amazon at launch. Additional carrier availability of the BlackBerry KEYone – including Sprint retail availability – is expected to start this summer.

“This is an extremely exciting and humbling moment as we introduce a new BlackBerry smartphone to customers here in the U.S. with the launch of our BlackBerry KEYone,” said Steve Cistulli, President and General Manager for TCL Communication, North America. “The KEYone is unlike any other smartphone available to consumers today, offering a premium communication experience, ensuring that our customers enjoy the security, long battery life and great functionality that have made BlackBerry mobile devices so iconic.”

“BlackBerry fans in the U.S. will be extremely excited to have the BlackBerry KEYone available in their market,” said Alex Thurber, Sr. Vice President and General Manager of the Mobility Solutions at BlackBerry. “Anyone who is an Android loyalist and values the mobile security and productivity that BlackBerry software brings will love this smartphone.”

BUILT TO LAST

An iconic BlackBerry smartphone made for the modern user, the BlackBerry® KEYone is housed in a durable and sleek aluminum frame with a soft textured back for extra grip. It has a 4.5-inch touch display featuring impact and scratch resistant offering the best in resilience and durability.

COMMUNICATION REIMAGINED

The BlackBerry® KEYone uses an innovative Smart Keyboard reimagining how we communicate. Set up to 52 customizable shortcuts and transform each letter key for quick access to your favorite apps and most important contacts. Touch navigation responds to touch gestures like a trackpad, to quickly scroll through webpages or emails. Flick typing makes predictive text even faster with the ability to flick words onto your screen as you type. The device includes the world’s first keyboard-embedded fingerprint sensor conveniently located in the spacebar and provides added device security.

POWERED BY ANDROID

Enjoy the familiarity and functionality of Android™ 7.1 Nougat giving users access to the entire Google Play™ store and over one million apps. This includes BlackBerry® Hub which brings all your messages into one consolidated place. This includes emails, texts and messages from any social media account.

OUTSTANDING BATTERY LIFE

Featuring the largest battery ever found in a BlackBerry smartphone, the BlackBerry KEYone® offers all-day use and then some, with up to 26+ hours of mixed use, thanks to the 3505mAh battery. Qualcomm® Quick Charge™ 3.0 technology enables up to 50 percent charge in roughly 36 minutes. BlackBerry® Boost is optimized to get you the most charge with the limited time you have so you can have peace of mind in times when you only have a few moments to charge up.

MOST SECURE ANDROID SMARTPHONE

The BlackBerry KEYone comes pre-loaded with DTEK™ by BlackBerry, offering constant security monitoring and protection of your operating system and apps by letting you know when your privacy could be at risk and how you can take action to improve it. Quickly view the overall security rating for your device allowing you to easily improve your security status. The KEYone will also receive regular monthly Android security updates, ensuring you have the most safe and secure Android smartphone experience.

IMPRESSIVE CAMERA

The BlackBerry KEYone features a 12MP rear camera with an industry leading camera sensor (Sony IMX378) that captures sharp, crisp photos in any light. The wide aperture lens with large 1.55μm pixels and dual-tone flash ensures your photos will have superior color and clarity. For times when you have to take a video conference on the go, the device includes an 8MP front camera with fixed focus, LCD Flash, and 84-degree wide angle lens.

For more information and additional details on where to purchase the BlackBerry KEYone, please visit www.BlackBerryMobile.com.

About TCL Communication

TCL Communication Technology Holdings Limited (TCL Communication) designs, manufactures and markets an expanding portfolio of mobile and internet products and services worldwide under three key brands – TCL, Alcatel and BlackBerry. The company’s portfolio of products are currently sold in over 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific, TCL Communication ranked as a top-10 global smartphone manufacturer by IDC. Headquartered in Hong Kong, TCL Communication operates nine R&D centers worldwide, employing more than 13,500 people across the globe. For more information, please visit www.tclcom.com.

TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. Alcatel is a trademark of Alcatel-Lucent used under license by TCL Communication.

Trademarks, including but not limited to BLACKBERRY and EMBLEM Design are the trademarks or registered trademarks of BlackBerry Limited, used under license, and the exclusive rights to such trademarks are expressly reserved. All other trademarks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.

Qualcomm, Snapdragon and Adreno are trademarks of Qualcomm Incorporated, registered in the United States and other countries. Quick Charge is a trademark of Qualcomm Incorporated. Qualcomm Snapdragon, Qualcomm Adreno and Qualcomm Quick Charge are products of Qualcomm Technologies, Inc.

TCL Communication (TCT) unveils the future of the new BlackBerry Mobile as part the company’s product portfolio evolution unveiled at CES 2017

By | Uncategorized

Expanded TCL Communication portfolio takes an industry-first approach to addressing the new mobility market

LAS VEGAS – January 4, 2017 – At CES 2017, TCL Communication Technology Holdings Limited (TCT), the fourth-largest handset manufacturer in North America, is today sharing plans for an industry-first brand portfolio business model, which now enables the company to offer an entire suite of mobility products, including new BlackBerry smartphones. This brand pillar approach focuses on multiple facets of the company’s product portfolio: the entry-consumer, best-in-class enterprise, connected (IoT) and emerging segments – all leveraging the success of the TCL Communication manufacturing, R&D and operations along with the legacy of some of the industry’s most iconic brands, including Alcatel and BlackBerry.

“Our industry is in the midst of an evolution, where consumers are now demanding greater functionality and value from their mobile devices than ever before,” said Steve Cistulli, President and General Manager for TCL Communication (TCT), North America. “To meet these growing demands, both carriers and retailers need a more diverse product offering, requiring portfolio efficiencies that were previously unavailable from a single manufacturer – until now. We’re boldy evolving our business, offering end-to-end efficiencies from sales, through R&D, manufacturing and logistics. This business evolution will provide greater value to our customers in the premium post-paid and affordable no-contract tiers.”

Offering carriers and retailers exceptional quality and value, backed by TCL’s world-class R&D and manufacturing capabilities, the TCL Communication portfolio will be anchored by the Alcatel and BlackBerry handset brands while continuing to evolve in 2017. This will include additional mobility offerings to be announced in the first half of the year that will allow the company to further address consumer demands. Among the first products in this portfolio is the latest BlackBerry smartphone, focused on three core features: security, productivity and reliability. Previewed at CES, the smartphone draws on unparalleled mobile security and software expertise to offer the most complete end-to-end smartphone security available on Android.

“We look forward to unveiling details around this distinctly different and impressively designed BlackBerry smartphone around the Mobile World Congress timeframe next month,” continued Cistulli.

For more information about TCL Communication (TCT), please visit www.tctusa.com.

About TCL Communication

TCL Communication Technology Holdings Limited (TCT) with its North America headquarters based in Irvine, California, is a wholly owned company of TCL Corporation, a global consumer electronics brand with products currently sold in over 160 countries throughout North America, Latin America, Europe, the Middle East, Africa and Asia Pacific. With a mobile handset product portfolio that includes devices from Alcatel and BlackBerry, TCT is currently the fourth largest handset manufacturer in North America. The company also operates nine R&D centers worldwide and employs over 13,500 people globally. For more information, please visit www.tctusa.com.

TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective owners. Alcatel is a trademark of Alcatel-Lucent used under license by TCL Communication.

BlackBerry and related trademarks, names and logos are the property of BlackBerry Limited and are registered and/or used in the U.S. and countries around the world. All other marks are the property of their respective owners. BlackBerry is not responsible for any third-party products or services.

Media Contact:

Jason Gerdon
Email:
 PR@TCTUSA.com